A lifestyle is the way a person or a group lives. This includes patterns of social relations, consumption, entertainment, and dress. A lifestyle typically also reflects an individual's attitudes, values or worldview.
'Lifestyles' refer to patterns in which people live, spend time and money. These patterns are reflected by demographical factors (i.e. the habits, attitudes, tastes, moral standards, economic level and so on that together constitute the mode of living of an individual or group); that include things such as the individuals activities in addition to their interests. As a construct that helps consumers interact with their worlds, lifestyles are subject to constant change. Consumer behaviour research uses lifestyle data to determine what consumers purchase.
Latest News
Food and Drink iNet Innovation Award Winners 2009
At the Food and Drink iNet Innovation Awards 2009, held in Leicester on Tuesday 17th November, the Food Processing Faraday Award for Most Innovative Large Food and Drink Manufacturer went to Marshalls (part of the Produce World Group), Butterwick, Boston, for the development of bellaverdeŽ sweet stem broccoli, that was launched in July 2009, and created in conjunction with Seminis.
LEAF's 18th Birthday Celebrations
Produce World were pleased to be part of LEAF's 18th birthday celebrations.
