All our potato products are bred and grown upon the premise of maximising taste and flavour, and not just to create eye-catching appeal. As much as we want to whet consumers' appetites with an attractive potato, we want them to enjoy each variety for its unique flavour.
Currently we are conducting a TASTE PROJECT which is investigating how taste and flavour attributes can be improved: through seasonality; through new varieties; or through soil types; and through inter-retailer benchmarking.
We are also pioneering new ways of producing and managing potato crops to deliver improved consistency in taste and flavour.
Latest News
Open Farm Sunday - 1 June 2008
This years event has been described by LEAF as “the best yet!”. Over 400 farmers across the country opened up and early reports indicate that nearly 150,000 members of the public visited a local farm on 1st June. A full report will be issued by LEAF later in the year…but in the meantime here is our very own Produce World report. As proud sponsors of the 2008 Open Farm Sunday event I would like to share with everyone the day’s successes, and give a great BIG thank you to everyone who took part…THANK YOU!.
Produce World acquires Marshalls and Agromark
Produce World Ltd, currently growing and marketing organic and conventional fresh produce, has acquired Marshalls Holdings Ltd, a group of companies that includes Marshall Bros (Butterwick) Ltd and a 76% holding in Agromark SA, in a deal agreed and completed last night.
